The digital advertising industry can help guide AI transformations in businesses
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Microsoft-funded OpenAI launched ChatGPT, a chatbot for businesses and consumers alike, in February. Millions of people quickly realized what tech professionals had known for years: AI tools today are powerful enough to change the way we live our lives as well as a wide range of industries. Microsoft’s Bing has risen from being a distant second in the search market to an even more prominent position. Now, concepts like large language modeling (LLMs), and natural language processing have become part of the mainstream.
With the spotlight comes scrutiny. Regulators from around the globe are becoming more aware of AI’s potential risks to privacy. Elon Musk’s Future of Life Institute gathered 1,000 signatures of tech leaders requesting a six-month break from training AI tools more advanced than GPT-4 which powers ChatGPT.
Source:
https://venturebeat.com/ai/how-the-digital-ad-industry-can-guide-the-ways-ai-transforms-businesses/
